Ancillary Task Font Research

We have decided as a group that we want to specifically focus on Kesha's style as a basis for our own character and digipack.

The photo below represents a CD front cover of one of Kesha's albums. The colours (the blue and yellow effect) reflect the font used in 'Kesha'. The font used depicts the characteristics of Kesha and how she is portrayed through means of colour and the effectvie rip down the middle of the photo. The rip reflects the craziness of Kesha's character which is what we will aim for in our digipack.

The 'ABCD' font on the right of this photo collaboration is a font I found on the internet that suppopsedly reflects Kesha's writing by its zig zag effect, giving it a very crazy, wild feel. We will aim to use this type of font when doing our own magazine.

Here is a collaboration of a few fonts that I found that are similar to that of Kesha's font. They are all spikey and give an impression of wildness and rebellious nature:

All eight are very similar but you can see the definite similarity between these examples and the font on the Kesha album, which is frequently used in any of her merchandise.

General Research on Ancillary Tasks

To help us with our ancillary tasks, Sarah took it upon herself to research into the kind of facial expressions and hairstyles that are popular in CD cases and magazine adverts. Here is an annotiation of a few photographs of singers:

We researched into the type of poses that these singers do in order to attain a certain look or attitude. Kesha (the annotations on the top left) has always been the singer who we aspire to copy and base the character in our film on because of her fiesty attitude and fun, messy style.

To obtain this style, we need to make Ellie look mysterious, reckless and messy. This is quite easy to do, even as amateur film makers, we can make Ellie look like this by using dark make up, backcombing her hair to make her look slightly more messy.

CD Disc Research

Our Ancillary Task requires us to make a Digipack as advertisment for our song/video that we are creating. I have already looked into research for the front of the CD case, and think it prudent to now research into what the CD would like like.

The three CD's at the top of this example match the CD cases directly below. What I have begun to realise in this research is that the CD's always have some sort of subtle link to their CD. The Katy Perry CD comes across to us like a very fun design with a deliberate liking to candy cane. The colours are also deliberately used to create an effect of similarity, so that we immediately associate the CD disc to the CD case.

Likewise, the Ellie Goulding CD links with the CD case in the same kind of way, even though they have a different style. The yellow on the disc gives us a sense of happiness and naivety. The font on the disc is exactly the same as the font on the case, again making sure we know the CD is matched with the case.

The Pixie Lott CD disc and case on the right have a slightly different style to the others, not using the theme of colour but shape. The blue cross on the CD case is reflected on the disc's pink cross. Even though the colours are different, we recognise the same kind of pattern on both and understand that they go together.

These things are things that we shall need to consider when making our digipack. We need to show some connection between each part of the digipack so it looks as though a certain pattern is following on. I have also taken notice that more times than none, the CD disc's desgin is simple but effective with patterns and colours rather than a photograph.



Editing the Video

After filming, we then have the difficult task of editing the video to the song. To do this, we are using AdobePremier in order to do this. We need to import each clip into the program and then fit it accordingly to the song.

Below is an example on AdobePremier where we import all of our videos. The clips in which have been ticked are the ones currently being used in the film. The clips are in a rough order of how they will appear in the film.

Due to the fastness of the song, we have needed to speed some clips up in order to fit the music. Luckily, it looks very in fitting with the music as it an upbeat song. Below is an example of the speed up box that appears when we use it to change the tempo of our clips:

When we adapt our clips into the film, we have to drag them to a timeline where the song is and fit it accordingly to the music. The timeline makes it increasingly easier to split clips, speed up clips and fit the clips to the music:

In the same kind of way, we needed to edit the original song to fit our time limit of 3 minutes. We did this by dragging the original song to the timeline and then splitting the bits that we didnt need or we thought were unnecessary.

The split clip tool has caused some unnecesary complications concerning the music. This is because at times, when we attempt to split the clip, unfortunately, the music splits as well. In order to prevent this from happening, we needed to unlink the audio and the film so that they wouldn't split together and we could split one without making any damage to the other.

Filming Day 2

When we filmed a second time, it was in our second location: Eynsford Castle. It is a beautiful location that we are using for Ellie to be outside. In these scenes she will be drinking and smoking in an annoyed way, in an attempt to forget her memories. Eynsford castle is a perfect place for us to film because it is far away from any other pedestrians which means we can focus the camera more on our actress.

 

These two shots are of parts of Eynsford castle, just so we can picture where we are filming.

 



The three photos above show the difference in the lighting on different parts of the stone wall. The photo in the top right hand corner is the correct lighting we were aiming for. There is no direct sunlight/glare of the sun nor is there any shadows, which means that it looks cloudy, dreary and rather miserable. The bottom photo was too light for our liking and the top left photo had too many shadows in it which would have made it more difficult to film.

PROBLEMS ENCOUNTERED

In one of our scenes, we have to light a photo of Harry. Our problem was that due to wind, this became increasingly hard for everytime the paper caught fire, the wind would then blow it out again, making it almost impossible for us to film. Consequently we couldn't film that bit on the day and will have to reshoot it another time.