Spine of the Digipack

In order to complete our digipack, we need to create a spine for the CD. Most CD spines only contain the name of the artist and the name of the album. Knowing this, we have decided to go along with this idea, using the same fonts we have used on the digipack already.

Going by the height of the CD we had to estimate the height and width that the spine would be. 

This is our first draft:

This is our second draft. We have added two circles around the writing to create more of an effect:

After playing around with the dots, we came to the conculsion as a group that the dots made it look a little childish. So we have resorted to the original design:

FINAL

Final Magazine Poster

Final Digipack Pieces

Rough Cut

This is our rough cut that we have been working on for quite some time. There are still a few bits that need tweaking but we are almost finished. When we have finished the final cut, we will put it onto facebook and get some feedback from our friends on there to see what they think is good and what the think is not as good.

Bits we need to re-film

1) The scenes where Elle is walking along the street outside her house needs to be refilmed as there is no real relevance to it and we need to make it a little more interesting with more frequent cuts so it fits the music.

2) The scene in which Elle says 'Ignorance is your new best friend' needs to be refilmed as the lighting changes quite drastically in this scene from being outside to inside, making it look rather light and happy whereas the atmosphere should be a little more melancholy.

Magazine Advert Update

After some debate and research into magazine adverts, I have decided to create the advert based on the front cover of the CD. This way, people buying the CD can relate to the advert and recognise the CD easily when coming to buy it. I have noticed in my research that all good adverts have a clear link to the digipack. If there was not a connection, buyers would be less inclined to purchase the CD as they would not know what it looks like. 

This is why we are going to use the exact same photograph that is on the front of our CD. This obviously shows continuity and consumers will be more likely to buy the CD if they know exactly what to expect on the front of the CD.

Beside the photograph, here are a few things that I have included in the magazine advert that my research showed completely necessary if you want to make a successful and effective advertisement:

As you can see, we have stuck to a lot of the same fonts, colours and ideas that are correspondant throughout the digipack, keeping both products similar.

FINAL POSTER

Problems in Editing

Making and Devloping the Magazine Advert

Construction of the Magazine Advert

 The two plans above are drawings we made as a plan for the layout of our magazine advert.

These designs above are a few more examples we came up with. The top left one shows Ellie in the middle, with the 'other girl' far behind her and the boy in the film to the right of her. The top right photo shows Elle to be leaning against a wall, looking casual, quite like the bottom right in which she is standing in a road. The bottom left one shows Elle to be blowing a kiss, but for the type of song that it is, personally I don't think this sweetness is the right photo to go with.

The example to the left is a photograph from our first photoshoot. It shows Elle to be leaning against the wall, quite like the drawing we made as an example. This could be an idea for our magazine, so we blurred the background around Elle to give an effect of time passing. With this design however, the blue font clashes with the background and is a little hard to see.

When researching into magazine adverts, I found that most magazines advertising music go along with the same theme as the digipack. In realising this, Zoe took it upon herself to create a vague drawing of what the magazine would look like, considering I have already created the digipack.

The image on the design will be the same as the front cover of the CD.